Brand Story
An interplay of structure and fluidity, restraint and expression, More Ó Less exists in the space where contrast becomes identity. Because that space, for too long, has gone unaddressed. Fashion has always asked you to choose a self and stay there, minimal or maximalist, elevated or everyday, structured or free. More Ó Less was founded on the belief that this is a false choice.
Rooted in the idea of choice, we design for the in-between, where you're not confined to one version of yourself, but free to shift between more and less, as you feel.Our pieces bring together elevated everyday wear and occasion dressing, built on clean silhouettes, intentional detailing, and a strong sense of form. Each garment is defined by afocal point, a detail that leads, while everything else remains balanced and considered. With trans-seasonal approach, our collections move effortlessly across time, mood, and setting.
Born in 2026, More Ó Less is led by Founder and Creative Director Neha Khatrri, shaped by a belief that style is a personal expression of choice. Not a statement made once, but one that shifts. That evolves. The brand was built for the person who has never fit cleanly into one aesthetic, and never wanted to. Exploring the balance between structure and fluidity, restraint and expression, the brand creates pieces that feel bold, distinctive, and effortlessly individual. Rooted in intentional design and considered detail, More Ó Less embraces individuality through the freedom to express every version of yourself.
Because in the end, whether you choose to be
More [or] Less - Yours to define